We are looking for a marketer with CRO and web analytics experience to take over the project management for Bolt website.
Working closely with our Head of Marketing, Product team, and engineers in the Web team, you will be in charge of overseeing the website project for bolt.eu website and supporting public-facing domains seen by millions of people every month.
We’re looking for someone with a strong background in CRO (Conversion Rate Optimization) and web analytics. Knowledge of SEO tactics is a plus.
Read more about Bolt Marketing team.
Oversee the Website project and backlog management for bolt.eu website and supporting public-facing domains
Be the project manager for new landing pages, website redesigns, and technical updates
Initiate new landing page and CRO ideas based on the current product and marketing focus
Make sure that website analytics are set up correctly and monitor results on a regular basis to detect issues and ideas for improvement
Provide guidance and training on the usage of web analytics for business units throughout the company
Make sure that the SEO structure for all website domains is properly set up and work with Google Search Console to increase organic traffic to the website
Initiate CRO project and A/B tests for Bolt’s website to improve the conversion rate of our most visited landing pages
Make sure that all localized website domains have up to date copy and all translations filled in
Be the point of contact for other in-house teams involved with the Website project
Qualifications we’re looking for:
3+ years of experience with website projects and CRO
Experience managing website-related projects
Proven track record of optimizing website conversion rates
Strong knowledge of Google Analytics and Google Tag Manager
Knowhow of SEO is a plus
Basic knowledge of design tools like Sketch, Figma, etc.
Data-driven and customer-centric approach to tracking and analyzing campaign results
Bolt is one of the fastest-growing startups in the world with more than 25M happy customers in more than 30 countries, from Europe to Mexico to Africa. We are building the future of urban transport and aiming to bring reliable on-demand transport to the masses. We want to make people’s lives better by saving them time and money, reducing stress and improving cities through decreased traffic, parking and pollution.
Our team is made up of thinkers, innovators and go-getters shaping the way millions of people move around the globe. We value passionate and down-to-earth people who are driven to get things done and find creative solutions to problems. We recognize that our strength and success are directly linked to the talent and skills of our team members and a lean approach to our work. Our headquarters is situated in Tallinn, Estonia and we have offices in 20+ countries around the world.
Did we spark your interest? Send over your CV and let’s talk.