Functional Responsibilities Strategic Communication
Review the requirement of the project Communication and Visibility Plan (CVP), implement and manage a communication and branding action plan for EU Projects to strengthen communication in support of the program strategic goals. Provide support to the EU projects to boost their visibility and awareness including identification of key stories, content, lessons learned, and achievements; Support the Project manager and the Deputy Project Manager in liaising with the donor, IPs, other UN agencies and UNOPS communications teams on communications initiatives and messaging; Monitor views and perceptions of the various stakeholders and audiences of the project and make positioning recommendations based on the information gathered. This includes the collection and analysis of website and social media metrics to gauge reach, engagement and other performance measures to inform external visibility and branding strategies and perception surveys and inform the project board Technical Communication Under the guidance of the Project Manager and Deputy Project Manager; support the content development, editing, production and dissemination of communication and marketing materials for the project. This may include: – Newsletters, flyers, brochures, factsheets, information leaflets, press-releases, videos, blogs, infographics and tweets for multi-media channels, posters and banners for events in English and local languages. – Reports, including; monthly, quarterly and annual reports ;
– Power-point/ google slides presentations, briefs, speeches and talking points;
In liaison with the team ensure that the quality of translation of CVP materials to local languages; Maintain and regularly visit and update the CIIS and Capacity4Dev websites and/or other information and communications platforms; Collaborate and coordinate with external vendors and consultants for visibility and protocol materials Coordinate corporate social platforms including Twitter, Facebook, Flickr, Youtube, etc. and local social media campaigns for special events and topics; Support the preparation of high priority events with tailored communication and outreach plans including booth set up, coordinating with external vendors related to the event, targeted materials, social media, press and public relations; Undertake and/or organize missions, video shoots and field trips with media in support of the program and its work in accordance with the CVP, work plan as approved by the PM and the EU; Ensure consistent messaging, branding and visual image on all CVP products. Teamwork, effective and efficient management of resources for communication
Foster teamwork and space for innovation and creative thinking; Supervise external consultants and firms on contract (editing, translations, design, and printing) ensuring quality of work and value for money; Use of technology and electronic systems and tools to initiate work, share information with colleagues and clients; Contributions to UNOPS knowledge networks and communities of practice. Impact of results
The effective and successful performance of the Communications Senior Officer will contribute considerably to the strengthening of existing and future programming and consequently reinforces the visibility and image of the EU as the funding agency and UNOPS as an effective implementing agency and strengthens its competitive position as a partner of choice for similar programmes.